AI creators tools

Freepik

All-in-one creative suite combining AI and premium stock assets. Designers, marketers, and creators can generate and edit images, videos, and more with ease.

Overview

Freepik is a creative platform packed with AI tools and a vast collection of stock images, videos, templates, and icons. Launched in 2010 by Alejandro Sánchez, Pablo Blanes, and Joaquín Cuenca, it started as a simple search engine but changed into a full design resource hub.

Freepik keeps adding AI-driven tools to make design work easier, whether you're a pro or just starting.

Freepik is constantly growing its features to help creators work faster and better. Whether you’re a designer, marketer, or content creator, it’s got tools to bring your ideas to life.

Ideogram Character is now open for all plans. You can make a character using a photo as a reference.

Go to the AI Image Generator and pick Character. Click Create character then choose Image reference. Upload your photo and add the details you want. Then go back to the AI Image Generator and start making stuff.

Tags

Freemium Proprietary License Web-based #Creative AI Suites

Educators and Trainers Creative Professionals Content Creators Media and Film Makers Marketing and Branding Specialists Developers and Tech Creators Nonprofit and Advocacy Creators Small Business Owners Entertainment and Performance Artists Professional Content Creators

People using Freepik AI have a mix of opinions. Some love the tools, saying it's the best AI purchase they've made, while others feel some features don’t work as expected. The image generator and upscaler get a lot of praise, but video generation and some design tools still need work.

What Users Like:

  • Great value for money. Many users say the subscription is worth it, especially with discounts.
  • AI models improving fast. The Flux 1.1 Pro and Mystic models are well-received for high-quality images.
  • Custom Styles and Characters. People appreciate the ability to create unique styles and consistent character designs.
  • Reimagine and Sketch to Image. Users find these tools useful for creative workflows.
  • Upscaler is a standout. Many say this feature alone makes Freepik worth it.

What Users Don't Like:

  • Video generation is slow and unreliable. Some say it takes much longer than expected or fails frequently.
  • Interface is messy. A few users complain that the UI on both web and mobile is confusing.
  • Style consistency is lacking. Artists trying to generate work in specific styles (cubism, expressionism, etc.) say the AI struggles to stay true to those styles.
  • Some editing tools feel limited. Features like turning an image into "clay style" don't work as expected.
  • The Expand tool needs work. Some users notice lighting inconsistencies when expanding images.

Source: [ Reddit ]

After using Freepik AI heavily for a month (burning through 100k+ credits), it’s clear the platform has a lot to offer. Mystic 2.5 is the standout model for realistic fantasy images, beating Flux realism hands down. Text-to-image tools are top-tier, and character reference training is solid, though pricey at 5,500 credits. The upscaler and expand feature work flawlessly, making Freepik a great tool for high-quality images.

Video generation is decent but inconsistent. Freepik offers multiple models like Kling, Luma, and Hailuo, but results vary. Kling 1.6 is great for natural motion, but lip sync is still hit-or-miss and generates glitches. Some video tools perform better on their original platforms, making Freepik’s version feel limited.

Inpainting and Sketch-to-Image are useful but not game-changing. Inpainting works best on the quick setting, and sketch-based image generation produces decent results. Adding multiple characters to an image is frustrating—you have to generate one, then manually inpaint the rest.

Biggest annoyances? AI moderation and video bugs. The system overblocks NSFW content, making even basic fight scenes impossible. There’s also a video folder bug where newly generated content appears broken until you refresh the page.

Despite these issues, Freepik AI is worth it—especially if you need high-quality images fast. Mystic 2.5 alone makes it a great pick for fantasy artists. If you’re unsure, start with the cheapest plan and see if it fits your needs.

Source: [ Reddit ]

Prompt:
Candid medium shot of a female tourist in a flowing peach linen shirt billowing slightly. One relaxed hand shielding eyes from bright sunlight as she turns back to look at the camera. Behind her an ancient cave inside a mountain with some tropical greenery and flowers around the entrance. Natural daylight, soft highlights, authentic mobile-photography look, relaxed pose, modern lifestyle aesthetic, realistic textures.
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Generated on January 30, 2026:

Image output
Ideogram tends to make the hand look tense so added another 'relaxed' keyword
Prompt:
Candid medium shot of a female tourist in a flowing peach linen shirt billowing slightly. One hand shielding eyes from bright sunlight as she turns back to look at the camera. Behind her an ancient cave inside a mountain with some tropical greenery and flowers around the entrance. Natural daylight, soft highlights, authentic mobile-photography look, relaxed pose, modern lifestyle aesthetic, realistic textures.
Compare Tools

Generated on January 30, 2026:

Image output
Highly realistic for this small fast model
Prompt:
Candid medium shot of a female tourist in a flowing peach linen shirt billowing slightly. One hand shielding eyes from bright sunlight as she turns back to look at the camera. Behind her an ancient cave inside a mountain with some tropical greenery and flowers around the entrance. Natural daylight, soft highlights, authentic mobile-photography look, relaxed pose, modern lifestyle aesthetic, realistic textures.
Compare Tools

Generated on January 30, 2026:

Image output
Very amateurish lowres vibe, highly realistic in that sense I'd say
Prompt:
Candid medium shot of a female tourist in a flowing peach linen shirt billowing slightly. One hand shielding eyes from bright sunlight as she turns back to look at the camera. Behind her an ancient cave inside a mountain with some tropical greenery and flowers around the entrance. Natural daylight, soft highlights, authentic mobile-photography look, relaxed pose, modern lifestyle aesthetic, realistic textures.
Compare Tools

Generated on January 30, 2026:

Image output
Nice result overall but somehow her arm/hand position just doesn't feel perfectly natural, maybe it's just me.
Prompt:
A close-up of a striking face adorned with delicate golden leaves, showcasing a mesmerizing eye and deep blue lips in 4K detail. Delicate metallic gold leaf vines and leaves intertwine across the face. The eye is hyperreaistic, like in a macro-shot, it subtly moves and blinks, then clear tear appears in its corner and flows down the painted face like a tiny river. As the transparent tear flows down it washes away some white paint revealing normal human skin underneath. This sets off white paint across the whole face and it cracks in multiple places and falls off revealing normal woman's skin with visible texture and her blue lips turn light-coral-pink. Meanwhile gold leaf vines move and transition to green and blue, coming alive and pastel-blue-with-deep-cobalt-blue-center flowers are blooming on them.
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Generated on January 11, 2026:

Actually prefer how Kling 2.5 handles this prompt better
Prompt:
A close-up of a striking face adorned with delicate golden leaves, showcasing a mesmerizing eye and deep blue lips in 4K detail. Delicate metallic gold leaf vines and leaves intertwine across the face. The eye is hyperreaistic, like in a macro-shot, it subtly moves and blinks, then clear tear appears in its corner and flows down the painted face like a tiny river. As the transparent tear flows down it washes away some white paint revealing normal human skin underneath. This sets off white paint across the whole face and it cracks in multiple places and falls off revealing normal woman's skin with visible texture and her blue lips turn light-coral-pink. Meanwhile gold leaf vines move and transition to blue, some glden leaves fall offf others turn blue, coming alive and pastel-blue-with-deep-cobalt-blue-center flowers are blooming on them.
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Generated on January 11, 2026:

Wouldn't be my first choise for this kind of a prompt.
Prompt:
A close-up of a striking face adorned with delicate golden leaves, showcasing a mesmerizing eye and deep blue lips in 4K detail. Delicate metallic gold leaf vines and leaves intertwine across the face. The eye is hyperreaistic, like in a macro-shot, it subtly moves and blinks, then clear tear appears in its corner and flows down the painted face like a tiny river. As the transparent tear flows down it washes away some white paint revealing normal human skin underneath. This sets off white paint across the whole face and it cracks in multiple places and falls off revealing normal woman's skin with visible texture and her blue lips turn light-coral-pink. Meanwhile gold leaf vines move and transition to blue, some glden leaves fall offf others turn blue, coming alive and pastel-blue-with-deep-cobalt-blue-center flowers are blooming on them.
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Generated on January 11, 2026:

Striking execution of the painted portrait animation and transformation. Paint and skin textures are most realistic, beautiful blooms
for link to original generation.
Prompt:
none

Generated on January 7, 2026:

Again, motion video featuring a single dancer and a start image with 2 subjects but this time one slightly behind the other to make room for future maneuvers. Slower movements result in better faces.
Prompt:
none

Generated on January 6, 2026:

Haha that's cool. Just a driving video featuring a single dancer and a start image with 2 subjects standing side by side holding hands. This is the result.
Prompt:
A handheld video shot inside a narrow apartment hallway. Realistic lighting, chaotic energy, humorous tone. Cat standing upright on a small step stool faces an open electrical panel with exposed wires and breakers mounted on the wall. The cat grips a small screwdriver with both front paws, turns towards the panel and looks at it while carefully poking it with screwdriver in intense concentration. Suddenly, a sharp electrical flash bursts outward from the panel with a quick white-blue spark which instantly causes the shocked cat to stop poking, jolt and jerk slightly from electrical shock with its electified fur all over its body immediately instantenously explosively puffing and elongating outward in all directions, expanding into an absurd cloud of tricolor fluff covering the cat form head to back paws. Every strand of hair momentarily stands straight out, massively exaggerated, filling most of the frame. Cat quickly turns shocked face to the viewer, barely visible behind the puffed hairs - just eyes mostly - and stands frozen like that in comically exaggerated surprise. no music. Comedic timing, high visual contrast, exaggerated physical reaction.
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Generated on January 6, 2026:

hehe he's grooving and then looks like a porcupine
Prompt:
A handheld video shot inside a narrow apartment hallway. Cat standing upright on a small step stool faces an open electrical panel with exposed…
to see full prompt.
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Generated on January 6, 2026:

Image output
You can't have any fun with cat electrician prompt using Veo, it censores it.
Prompt:
A handheld video shot inside a narrow apartment hallway. Cat standing upright on a small step stool faces an open electrical panel with exposed…
to see full prompt.
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Generated on January 6, 2026:

2.6 isn't any better than 2.5 with this prompt by the looks of it. In fast, older model gets 'tricolor' right.
Prompt:
A handheld video shot inside a narrow apartment hallway. Cat standing upright on a small step stool faces an open electrical panel with exposed…
to see full prompt.
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Generated on January 6, 2026:

Sora-fast version. A bit robotic but love the last frame. Could likely improve with 8 seconds version.
Prompt:
A handheld video shot inside a narrow apartment hallway. Cat standing upright on a small step stool faces an open electrical panel with exposed…
to see full prompt.
Compare Tools

Generated on January 6, 2026:

Nice expressive acting, but again, just the hairs on the head puffed up.
Prompt:
A handheld video shot inside a narrow apartment hallway. Cat standing upright on a small step stool faces an open electrical panel with exposed…
to see full prompt.
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Generated on January 6, 2026:

This model comes close to a perfect mixture of realism and comedic exaggeration
Prompt:
none
to see full prompt.

Generated on January 5, 2026:

Testing 2 subjects animating 2 subjects at once. Some attempts were blocked, reason unknown, others went through. This worked really well.
Prompt:
none
to see full prompt.

Generated on January 5, 2026:

Just like Wan Animate, Kling makes hands out of paws when driving video has subjects with hands. But unlike Wan, text stays accurate, background in general is not as warped/skewed.
Prompt:
A cozy living room scene features a relaxed cat lounging on a vibrant yellow couch, wrapped in a soft purple blanket adorned with playful cat…
to see full prompt.
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Generated on January 3, 2026:

Nice job, love cat's voice and how lifelike his movements are
Prompt:
A cozy living room scene features a relaxed cat lounging on a vibrant yellow couch, wrapped in a soft purple blanket adorned with playful cat…
to see full prompt.
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Generated on January 3, 2026:

Nice job by Hailuo from the first try.
Prompt:
A cute, high-quality miniature figurine Christmas ornament of the @img1 black labrador, hanging from a beautifully decorated Christmas tree. The…
to see full prompt.
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Generated on December 13, 2025:

Image output
v4.5 has been somewhat disappointing for this task. tried it with another reference, of a cat, and also wan't blown away. Might still deliver great results if prompt is tweaked carefully for it.
There are 132 more examples.

Latest Freepik News

January 24, 2026

Freepik added a new Video Colour Grading tool. You just upload or make a video, open the Clip Editor and it’s right there.
There are many presets you can pick to change how your video looks.
It helps keep your scenes looking more consistent.

tool

December 20, 2025

Holiday Sales - Up to 70% off - discount applied on annual plans until Dec. 23

promo

November 25, 2025

Use coupon code BLACK25ADS on Freepik for 50% off annual plans & fewer credits per video. Offer valid until Nov. 27.
Freepik clarifies, that the annual plan already has a built-in 37% discount. For Black Friday, instead of giving a full 50% on top of that, they just add enough to hit a total 50% off the base monthly rate.
They're saying the Black Friday deal gives you 50% off compared to paying monthly for a full year. So it’s not 50% off the already-discounted yearly plan... it’s 50% off the total you'd pay if you went month-to-month for 12 months.

coupon

November 6, 2025

Freepik Spaces is a big shared canvas where teams can work together and handle tasks live. It’s made for folks who wanna get things done faster as a group. Now it’s open to everyone.

tool

October 29, 2025

Freepik now caps image making at 800 a month for Premium+ and Pro users. After that you either spend credits for fast results or wait in the slower line.
So you get up to 800 images free each month. Go past that and it slows down unless you pay.

feature
Useful Links

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This page was last updated on January 24, 2026 at 3:07 AM